Blue Elephant Myeongdong Showroom is a three-story store selling sunglasses and eyeglass frames in the middle of Myeongdong. It carries a range of trendy designs inspired by American classic and vintage styles. Shoppers scan the barcode of an item with a phone and show it at the counter, and staff prepare a new product and explain it in detail. The sunglasses and frames are decent in quality as well as design.