Seoul Donghaeng Sanghoe is a grocery store near Gwanghwamun in Seoul that sells Korean food ingredients and regional agricultural and fishery products. The store carries items such as doenjang, gochujang, boricha, omija, yakgwa, Choco Pie, kimchi, and deulgireum in one place. Shoppers can also look at produce from Seoul and the eight provinces, so many customers come looking for gift items. It is closer to a store for choosing regional specialties and gift foods than for ordinary grocery shopping.